I consider my self a successful SEO guy when I can write an article or create a page and have it show up on the first page of Google. And I hold many positions on Google’s first page. So does that make me a success? You decide.
To me, content is everything. You can have all of your meta information, all of your alt’s and title’s, all of your link backs, but if you do not have keyword rich conent, you’ll land on page 58.
I like to focus on SEO as I’m developing the site. Keeping SEO in mind right from the start will help your site to be a success. I feel I’ve done pretty well, right now I have nine PR4 sites, one PR5, and numerous PR3 sites. The PR5 site is only four months old.
I have been trying to read as many articles as I can on SEO. I’m still searching for that one “Magic Trick” that no one shares. The more I read, the more I feel like I know quite a bit. As long as you look at each site differently, no two sites are the same.
SEO is constantly changing. If you read something today, tomorrow the search engines will be doing soemthing different. Today link exhanges are in, tomorrow reciprocal linking is dead.
My SEO trick is to just try and stay on top of the ever-changing web. Read and follow the changes. Arm myself with as much knowledge and hope I can use it on each of my sites. As well as, understanding that good old fashioned time and organic traffic will also be vital in the long run.